The Cork GAA's Munster Council delegate, Joseph Blake, is calling for a more immersive and engaging experience for the upcoming Munster hurling final. In his opinion, the Cork City Council and the Cork Business Association should play a pivotal role in transforming the pre-match atmosphere and creating a lasting impact beyond the 70 minutes of gameplay. Blake envisions a vibrant and inclusive environment, starting with the streets of Cork City adorned with red and white flags, setting the tone for a memorable day. One of his key suggestions is the establishment of fanzones, particularly at Kennedy Quay and the large green space behind the City End goal. These fanzones could offer a range of activities, from skills challenges to entertainment, providing a family-friendly environment and catering to those without tickets. Blake believes that such initiatives would not only enhance the overall experience but also boost the local economy, drawing a parallel to the €5.6m spend generated by Munster Rugby's fixture in 2022. He emphasizes the importance of promoting inter-county games more effectively, suggesting that the GAA could learn from other sports leagues' promotional strategies. For instance, he advocates for advertising at Cork Airport, showcasing the excitement of the game and providing QR codes for ticket purchases. Blake's proposal extends to the allocation of tickets to Cork clubs, with a focus on creating a diverse and inclusive atmosphere. He highlights the potential for a fanzone behind the Marina Market, where people could gather to watch the match on a screen, fostering a sense of community and engagement. Overall, Blake's vision is to elevate the Munster hurling final to a cultural event, showcasing Cork's rich heritage and hospitality, and leaving a lasting impression on visitors and locals alike.